"During my conversation with Jillian and Matt Love of Love Creative, we talk about the importance – especially in times of crisis or transition - of capturing the events happening in your business. Often the value of these stories will mean much more to your brand than you realize at the moment. And once the moment has passed, you can not get it back.
While some of our conversation focuses on documenting the stories of our businesses during the pandemic, the advice the Love’s provide is applicable to any time of our business. Shooting video of what may seem like the every day happenings can capture moments and actions to illustrate the value you bring to your clients in a way you could never recreate otherwise." - Amy Austin